SILVER ADDY AWARD
CAMPAIGN
Skills Used:
Book Design, Poster Design
Tools Used:
InDesign, Illustrator, Figma
Collaborators:
Knoxie le Roux, Sydney Welch, Isabelle Rigsbee, Tabby Lo
Awards:
AMERICAN ADVERTISING AWARDS GREENVILLE 2024: Silver Addy - Direct Marketing
The Art+Design program at the South Carolina School of the Arts, Anderson University, fosters growth in both design skills and personal development. This playful and engaging mini zine and fold-out poster offer essential insights from current students to help you make informed college decisions. Featuring student-designed typefaces, artwork, and copy, the zine covers program benefits, clubs, faculty, internships, and future preparation. The fold-out poster showcases the program's excellence with key statistics, alumni quotes, and high-quality student work, highlighting the vibrant and supportive community within our Art+Design department.
Mini Zine Design
Designed to be playful and engaging, the Mini Zine features printer marks, color-coded sections for organization, dotted grid elements, and, most excitingly, student-designed typefaces and artwork! The copy was entirely crafted by students, offering genuine perspectives on program benefits, clubs and organizations, faculty, internships, location, and preparation for the future.
Fold-Out Poster Design
The fold-out poster highlights the excellence of the Design Program at the South Carolina School of the Arts, Anderson University. Through effective typographic hierarchy, we present key statistics, alumni quotes, and details about the AU Design Program. The interior showcases the high-quality student work produced within the Art+Design department.